Power to the People: The Positive Human Impact That Data Centers Have on Communities

Phillip Marangella, Chief Marketing and Product Officer for EdgeConneX, explores the role data centers play in the lives of people every day – and why it’s important to engage with people in the markets they serve.
June 27, 2025
4 min read

In trade publications and tech news outlets, discussion around data centers tends to center on technical elements, from construction and power to cooling, capacity, and regulatory approvals. And for those of us inside the industry, these are all critical topics, ripe for examination and conversation about both established and emerging solutions to the challenges confronting data center providers around the world. 

One perspective that can be overlooked in these discussions revolves around the role data centers play in the lives of people every day, everywhere, and in all kinds of ways. Data centers drive the global digital economy but if we look more closely we see that data centers enable farmers to optimize crop yields, teachers to offer engaging, innovative lessons to their students, and they empower travelers to book flights, trains, and cruises and they enable drivers to find the best routes to safely reach their destinations. Data centers are not an abstraction. They are the 21st century equivalent to airports, train stations, shipping terminals, logistics hubs, and power stations – facilities that may seem impersonal on the surface but that exist to make life easier, safer, and less limited for everyone, everywhere. 

Now, that doesn’t mean that everyone everywhere recognizes the benefits we all derive from the innovations, communications, and applications that require a fast, reliable platform of data centers around the globe. People are busy. They have a lot going on. And it is entirely possible that most people do not realize that, without data centers, today’s connected devices would not be able to stream music and video, provide real-time traffic and weather updates, or even retrieve search results with a simple tap or click. The benefits people derive from connecting to data centers hundreds of times a day are very real, and they help to create and advance the world we experience today, from Patagonia to Siberia and from Chicago to Chennai. 

The power of cloud computing, artificial intelligence (AI), and the applications they enable extend far beyond sharing cat photos or watching TikTok videos. These technologies are driving smarter, faster, and more efficient solutions across every aspect of life, from travel, work, and education to communication, farming, entertainment, and beyond. At the core of this transformation are data centers, which not only empower individuals and businesses to thrive but also promote greener, more sustainable operations by reducing carbon emissions, conserving water, and minimizing waste. 

However, there are other opportunities for data center providers to work with and for people in direct, meaningful ways, particularly in the communities where they are building and operating the facilities to help deliver those benefits. From creating local jobs and sponsoring community organizations to protecting habitat and providing opportunities for employees to make their own contributions to causes that matter to them, it’s important to engage with people in the markets we serve. 

Most of the major providers have already established significant outreach programs that make a real difference in people’s lives. EdgeConneX takes a holistic approach to community engagement, focusing on education, environmental sustainability, and charitable efforts that create positive impact locally and globally. From programs designed to train the next generation of talent to initiatives that promote ecological preservation and support for underserved communities, we are committed to giving back. Our teams worldwide actively participate in volunteering, mentoring, and collaborative efforts that strengthen communities and foster meaningful connections, reflecting our dedication to creating a better future for all. 

Each community project looked at individually may not look like a world-changing initiative. But taken together, and in the context of other programs in other regions, they are a signal to our neighboring municipalities that we want to be part of these communities.  

It’s important to note that the goal here is not to promote any single provider at the expense of others, most of whom have their own people-oriented programs that they are rightly proud of. The key is to emphasize the multiple tiers of activity that data center providers engage in that can be directly tied to tangible benefits for people and communities because, ultimately, data centers are not built simply to house server racks, cooling units, networking equipment, and storage devices alone. The people who design, build, and operate data centers do their work – and often go above and beyond in offering their time and passion – in order to provide the services, applications, information, and education that improve the lives of farmers, financiers, travelers, truck drivers, teachers, students, and people in every walk of life.   

And it is important to communicate those efforts, so more people are aware of the impacts of our industry, which is so foundational to all our lives today and tomorrow. 

About the Author

Phillip Marangella

Phillip Marangella is Chief Marketing and Product Officer for EdgeConneX. EdgeConneX, is a global data center provider focused on driving innovation. Contact EdgeConneX to learn more about their 100% customer-defined data center and infrastructure solutions.

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